Walking the Tightrope: Striking the Balance Between Fraud Prevention and User Experience

March 31, 2017 Miranda Glancy

Application fraud and account takeover are rapidly rising in the U.S. (a trend which promises to get worse before it gets better) and many financial institutions (FIs) are scrambling to deploy mitigating controls. At the same time, the rising bar of customer expectations is pressuring FIs to remove friction and increase functionality to create seamless digital experiences for their customers. How can you balance these two seemingly incompatible goals? Please join Equifax and Aite Group on Thursday, April 20, 2017 at 2:00pm ET for an engaging one-hour webinar. Brand new research will be shared that examines key trends in this space.  You’ll learn:

  • How fast is fraud rising and how FIs plan to address it.
  • How important is the customer experience when considering new fraud solutions? And how do FIs strike the right balance between security and the UX?
  • What types of solutions are FIs investing in to help?

Register now to learn about the latest trends and tactics in application fraud and account takeover. Want to participate in the research? Take the survey now.

Use this code for complimentary webinar registration, a [$95.00 savings].  Free registration code: EQ420

Presenters:

Julie Conroy Research Director, Aite Group

Ken Allen SVP of Identity and Fraud, Equifax

For additional resources to help you more effectively grow and protect your business, contact us today

The post Walking the Tightrope: Striking the Balance Between Fraud Prevention and User Experience appeared first on Insights.

Previous Article
Unemployment Tax Look Back Review
Unemployment Tax Look Back Review

Whether you use an unemployment vendor or manage unemployment in-house, now may be a good time to have an i...

Next Article
Segmentation Can Help Overcome Addressable TV’s Small Scale
Segmentation Can Help Overcome Addressable TV’s Small Scale

While TV has long been a fantastic way to deliver messaging to a wide audience, marketers have recently bee...