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Promoting the Advantages of OTT May Help Boost Advertising Revenue for OTT Providers
Promoting the Advantages of OTT May Help Boost Advertising Revenue for OTT Providers

The last time we looked at over-the-top (OTT) media, we covered how content providers have the potential to...

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OTT Flaunts a Whopping 98% Ad Engagement
OTT Flaunts a Whopping 98% Ad Engagement

Advertising via OTT Platforms can be More Effective than Traditional TV Advertising When consumers can view...