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  • Quarterly U.S. Economic and Credit Trends from Equifax – Credit Card Activity Remains Strong and Steady

    Quarterly U.S. Economic and Credit Trends from Equifax – Credit Card Activity Remains Strong and Steady

    As part of our new quarterly series, U.S. Economic and Credit Trends Outlook, Equifax is sharing fresh insights and information about current economic conditions. We hope this regular update can...

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  • Register Now: Q2 Economic and Credit Trends from Equifax

    Register Now: Q2 Economic and Credit Trends from Equifax

    It’s almost time for the Q2 U.S. Economic and Credit Trends Outlook from Equifax. This quarterly webinar series is aimed at helping you make more informed decisions, with economic and consumer...

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  • In Luxury Auto, Dealers Must Be Data-driven

    In Luxury Auto, Dealers Must Be Data-driven

    The dealership is no longer a consumer’s first stop when researching an auto purchase. While the test drive remains essential, most consumers begin their search online, drastically cutting down on...

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  • U.S. Economy is Looking Up, as Improvement Continues Through 2017

    U.S. Economy is Looking Up, as Improvement Continues Through 2017

    Having a basic understanding of current economic conditions can help you make smarter, more strategic decisions about your business. You can benchmark your performance against national markets and...

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  • Auto by Auto Experts: Lou Loquasto

    Auto by Auto Experts: Lou Loquasto

    Auto lenders and dealers want more knowledge and faster information about their markets and customers—on and off the lot so they can quickly close deals and grow their businesses. The Automotive...

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  • “If it ain’t broke, don’t fix it.” Right? Wrong.

    “If it ain’t broke, don’t fix it.” Right? Wrong.

    Don’t wait to re-evaluate your analytic model It can require a lot of time, money and effort to build a sound predictive analytic model. Between the data, analytics, development, testing,...

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  • For Auto Dealers, Data is the Gateway to a Consumer-Centered Approach

    For Auto Dealers, Data is the Gateway to a Consumer-Centered Approach

    Written By: Lena Bourgeois, Vice President, Enterprise Alliances Automotive The internet has completely changed the auto sales process. The average consumer spends hours online prior to setting...

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  • CBA Live 2017: Visit Equifax at Booth 56!

    CBA Live 2017: Visit Equifax at Booth 56!

    Ready to drive growth and better protect your business? We’ll show you how at CBA Live! April 3 – 5, 2017 at the Gaylord Texan, Dallas, TX Equifax booth # 56 You’ve known for years that Equifax...

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  • Segmentation Can Help Overcome Addressable TV’s Small Scale

    Segmentation Can Help Overcome Addressable TV’s Small Scale

    While TV has long been a fantastic way to deliver messaging to a wide audience, marketers have recently been attracted to new methods that allow them to use the deeply engaging medium in a more...

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  • 3 Considerations when targeting “HENRYs” (High earner, not rich yet)

    3 Considerations when targeting “HENRYs” (High earner, not rich yet)

    In today’s quest to effectively reach and target new audiences, one group gaining popularity is the “high earner, not rich yet” consumer, or the HENRY. The acronym clearly defines why these...

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  • Introducing A New Dealer Market Intelligence Platform

    Introducing A New Dealer Market Intelligence Platform

    In reality, auto lending is different from other types of lending. Unlike most other direct to consumer relationships you have, auto lending involves another critical factor—dealerships. With...

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  • Webinar On Demand: Q1 U.S. Economic and Credit Trends Outlook from Equifax

    Webinar On Demand: Q1 U.S. Economic and Credit Trends Outlook from Equifax

    Available now: Q1 U.S. Economic and Credit Trends Outlook webinar. Equifax is proud to introduce a new quarterly webinar series aimed at helping you make more informed decisions, with economic and...

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  • When It Comes to Identifying Affluence, Third-party Data Remains A Vital Tool

    When It Comes to Identifying Affluence, Third-party Data Remains A Vital Tool

    Marketing to affluent audiences relies heavily on reaching audiences that have the spending capacity to afford a brand or service. This includes both a brand’s existing customers, as well as...

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  • Trended Data – Minimize Risk and Head-Off Default

    Trended Data – Minimize Risk and Head-Off Default

    Today’s static consumer credit profile provides a limited understanding of financial behaviors and risk profiles. Delivering a more dynamic view of consumers, trended data helps you see the...

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  • Interview with Car Biz Today: What’s Happening in Auto Financing?

    Interview with Car Biz Today: What’s Happening in Auto Financing?

    John Giamalvo, Vice President of Dealer Services at Equifax, was recently interviewed by Car Biz Today (CBT) about the year ahead in auto finance. Giamalvo, who has almost 20 years of automotive...

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